Web Things, by Mark Baker

Adam reports on the availability of a presentation of his, given at a Salesforce.com conference. The gist of the talk is that – excuse me for likely oversimplifying – waterfall model, bad, quick iterations driven by customer demand, good. Sort of a “worse is better” pitch (as much as I hate that phrase).

What I enjoyed the most though, was this bit from the beginning of his talk;

It’s very very easy in this industry to believe your own bullshit – to invent some huge, very fancy model for how things will work, and then go running like a bunch of crazed hampsters on wheels with that assumption in mind, where unfortunately it turns out that you’re actually floating across open water and about to drown.

Heh. 8-)